Community Reinforcement and Family Training (CRAFT) is the only evidence-based program to assist families that are challenged by addiction. It uses an overall positive approach and steers clear of any confrontation. CRAFT is a culturally sensitive program that works with families to positively influence the behavior of the person with an active addiction. The program emphasizes learning new skills to cope with old problems. Some of the components include how to stay safe, understand the function of the addiction, and teach caregivers how to use positive reinforcers (rewards) and how to let the substance user suffer the natural consequences for their using behavior. CRAFT research has shown that almost 7 out of 10 people who use the program get their substance user to attend treatment. CRAFT has been developed, researched, and implemented with Hispanic, Indigenous, and Anglo families. (12 CEUs)
Community Reinforcement and Family Training (CRAFT)
Brian Serna LPCC LADAC
Brian Serna, LPCC, LADAC is the CEO/Founder of Serna Solutions and is a well sought after trainer and consultant in behavioral health issues related to Evidence Based Practices, Cultural Considerations and Ethical Issues. He has a BA in Psychology from New Mexico State University and an MA in Counseling from the University of New Mexico. Mr. Serna has trained and consulted with programs in over twenty different states, five different countries, and sixteen different tribal communities. In addition to his role as the CEO of Serna Solutions he is also the Director of the Addictions, Abuse and Recovery Certificate at Southwestern College in Santa Fe, NM is the current President of NAADAC New Mexico and has been appointed to serve on Governor Michelle Lujan Grisham’s Council on Racial Justice in the Health Subcommittee.
Brianna Jacobson MA LMHC ATR-P
Brianna Jacobson, MA, LMHC, ATR-P, earned her dual Masters degree in Art Therapy and Counseling from Southwestern College. She has experience working with individuals, groups, and families in a wide-range of diverse settings. As a therapist, Brianna is passionate about integrating evidence-based practices with creative arts and transpersonal approaches. She is trained in Motivational Interviewing, CRAFT, CRA, DBT, and CBT. Brianna embraces a transformative, strength-based approach that honors lived experiences and inner wisdom while cultivating practical skills, critical thinking, and curiosity.